McCain campaign goes after the Hispanic vote

John McCain, who received more than 70 percent of the Latino vote in his most recent Senate re-election bid in Arizona, is struggling to attract Hispanic voters nationwide.

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The campaign is reaching out aggressively to Hispanics, with efforts including Spanish and English language advertising on the Internet, radio and TV in Florida and other swing states.

The campaign's goal is to get more than 45 percent of the Hispanic vote nationwide, Fernandez said.

McCain has a long way to go. Last month Pew Hispanic Center said Obama led McCain 66% to 23%.